How to Attract Customers with Buy Now, Pay Later Options

I hope you enjoy reading this blog post. If you want my team to just do your marketing for you, click here. Article sponsored by PayPal Buy Now, Pay Later (BNPL) is the grown-up, digital version of installment plans of the past. BNPL allows consumers to split large purchases into several monthly payments, interest-free. The … Read more

How to Create Stellar Niche Paid Ad Campaigns

If you’ve been creating paid ad campaigns for a while, you’ve likely noticed how competitive online advertising has become. Businesses are spending more and more money on paid ad campaigns to attract a growing number of online users.  However, it’s important to recognize not everyone is in your target audience. There are a billion social … Read more

How to Optimize Your Website For Free

The key factor in the “great SEO game” is how well you optimize your site. No matter how brilliant a product or service you have, you’ll have a hard time making money if no one can find it. This guide will help you understand how to optimize your website—for free—without having to use paid tools, … Read more

How to Vlog: A Complete Guide to Start Vlogging in 2021

If I told you that you could become a successful YouTuber/vlogger, would you believe me? YouTube is certainly saturated; 500 hours of video are uploaded to YouTube every minute. There are dozens of million-dollar YouTubers and bloggers creating thousands of hours of video a year. How could you possibly break through the noise? Well, I’m … Read more

How to Conduct a Social Media Audit in Just 30 Minutes

The number of worldwide social media users will surpass 3 billion by 2021. That’s more than a third of the Earth’s population! That creates an incredible opportunity to reach online users, and you shouldn’t pass it up. However, not every platform works the same for every business. That’s why it’s important to review what’s working … Read more

18 Ways to Improve Your Organic Click-Through Rate (CTR)

Many times, marketers focus their SEO efforts entirely on discoverability. They want to tick that careful balance between keyword optimized and “keyword stuffed,” but here’s a secret: being on the first page of search engine results pages (SERPs) won’t do you any good if searchers aren’t interested in your content. Instead of focusing all your … Read more

8 Must-Know SEO Best Practices For Developers

Web development and search engine optimization (SEO) become increasingly intertwined as search engines become more intelligent. Therefore, experts in both fields need to have a basic understanding of the other.  Today, I’m speaking to web developers. While you can leave the nitty-gritty to the SEO experts, the best practices I’ll talk about in this piece … Read more

DataOps Solutions: Software, Tools, and Alternatives

Data is changing the way we do business. The amount of information available to us as business owners and that we should be processing and using to our advantage is staggering. The amount of digital data, made and distributed, is 79 zettabytes. A zettabyte is one sextillion bytes. It’s a lot. By 2025, that number … Read more