10 SEO Techniques for More Traffic

10 SEO Techniques for More Traffic

Getting more traffic to your website from organic search can be done in three ways. You can either: Rank higher for existing keywords Rank for more keywords Get more clicks The SEO techniques below all help you do one or more of those things. 1. Learn from your competitors Competition makes life harder, but your competitors … Read more

SEO Split-Test and Analyze FAQPage Structured Data (Yourself)

SEO Split-Test and Analyze FAQPage Structured Data (Yourself)

With an SEO A/B test or Split Test, you can validate almost all SEO changes and optimizations before they are implemented on your website. For example: Optimizing content elements such as headings Optimizing SERP snippets via page titles or meta descriptions Adding content Adding structured data The impact of client-side rendered vs. server-side rendered content … Read more

How Helpful Was the Helpful Content Update?

How Helpful Was the Helpful Content Update?

On August 25, Google started rolling out the Helpful Content Update, an ongoing effort to reward sites with “people-first” (i.e. not written specifically for SEO) content. MozCast measured rankings flux peaking at 92°F on August 26, which sounds relatively high, but this is what the two weeks on either side of the update looked like: … Read more

5 Key Reasons Your Brand Needs Surround Sound SEO

5 Key Reasons Your Brand Needs Surround Sound SEO

There’s no better feeling than directly associating revenue with organic search. Some of the biggest SEO wins come from high-ranking keywords with buying intent.  But occupying a top position is only half the battle for commercial keywords. When people search in the consideration stage of their journey, they want to see multiple reviews, comparisons, and … Read more

E-commerce SEO: The Beginner’s Guide

E-commerce SEO: The Beginner’s Guide

E-commerce SEO is about understanding how people search for what you sell, then creating and optimizing pages to rank for those terms. That may sound easy enough, but avoiding technical issues along the way is a challenge.  This guide teaches you how to navigate the e-commerce SEO minefield to drive more free traffic to your online … Read more

10-Step Guide to Effective Healthcare SEO

10-Step Guide to Effective Healthcare SEO

SEO (search engine optimization) can benefit any business with an online presence. Especially in a competitive market like the medical industry, SEO can help your facility stand out from competitors—even larger more established ones—and ultimately get more patients.  We’ve turned the best advice from SEO experts at RicketyRoo and Pix-l Graphx into the top 10 … Read more

How to Identify and Refresh Outdated Content

How to Identify and Refresh Outdated Content

The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. When someone regularly adds new content to their sites, they face an inevitable question: What happens to my older articles? The way blogging works is really unfair to your past work: … Read more

How to Fix “Discovered – currently not indexed”

How to Fix “Discovered – currently not indexed”

“Discovered – currently not indexed” means Google knows about the URL but hasn’t yet crawled or indexed it. Follow this five-step process to diagnose and fix the issue. If you only see a few pages with the “Discovered – currently not indexed” issue, try requesting indexing via Google Search Console (GSC). To do that, click “URL … Read more

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