A Step-by-Step Guide for Hiring Designers

A Step-by-Step Guide for Hiring Designers

Every business needs a website. It’s often the first thing your potential customers see, so it’s important that it’s visually appealing.  A well-designed website invites customers to explore your products and services and ultimately make a purchasing decision.  However, you might not have the experience or time to design it yourself or the budget to … Read more

Content Strategy Template [Free Download + Instructions]

Content Strategy Template [Free Download + Instructions]

Use our free content strategy template to document your content marketing strategy.  You’ll develop a long-term plan tailored to your business needs, resources, and goals. So you can create effective content efficiently. Download the template. Then check out the instructions and content strategy examples below. How to Use the Content Strategy Template 1. Set Content … Read more

6 Web Analytics Tools to Level up Your Site

6 Web Analytics Tools to Level up Your Site

Web analytics tools allow you to collect, analyze, and report website data. If you’re a marketer or a business owner looking to improve your site, these are the kind of tools you need. There are more website analytics tools than you’ll ever require. So here’s a list of the only six tools you’ll need based on … Read more

All You Need to Know

All You Need to Know

What Is a Nofollow Link? A nofollow link contains the nofollow (rel=”nofollow”) attribute.  The nofollow attribute tells search engines not to pass link equity (sometimes referred to as “link juice”) through the link. It means the linking website does not want to pass authority to the linked page.  Google introduced the nofollow attribute (also called … Read more

58 SEO Interview Questions + Example Answers

58 SEO Interview Questions + Example Answers

Preparing for an SEO interview? Time to think about what questions you might get asked. In this post, we’ve compiled 58 common SEO interview questions. Plus, sample answers so you’re fully prepared for your upcoming SEO interview. Let’s dive in. SEO Interview Questions & Answers for Entry-Level and Junior SEO Roles The questions below will … Read more

Everything You Need to Know About Google PageRank

Everything You Need to Know About Google PageRank

Step back in time, and Google PageRank was the SEO metric that everyone talked about. An increase in your PageRank score was a great demonstrator that your SEO strategy (and, in particular, your link building strategy) was working.  Fast forward to today, and PageRank is rarely mentioned.  Not because it’s no longer important. But because … Read more

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