Retargeting is one of the best ways to close sales that didn’t happen. On top of that, retargeting efforts are pretty cheap compared to most types of advertising. How do you do it? What retargeting efforts do you need to try? Here are three examples of retargeting that actually work, how to copy them, and what … Read more

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Getting paid is great. Paying fees to accept money? Not so much. For small business owners who need to make the most of every transaction, it’s important to find the right point-of-sale (POS) system. … Read more

Private Blog Networks (PBNs) claim to work because they generate backlinks – and that much is true. What about their other claims, though? We know backlinks work to improve SEO and therefore visibility in the SERPs, but do PBNs work? And if so, do they work well? How do they even work? Well, let’s answer … Read more

Looking for a new way to research or find content ideas for your marketing content? You may have heard of Google Scholar but aren’t sure if it’s the right tool for what you need.  Google Scholar is a search engine for scholarly literature at major academic publishers and university presses that lets you find articles … Read more

I hope you enjoy reading this blog post. If you want my team to just do your marketing for you, click here. Article sponsored by PayPal Buy Now, Pay Later (BNPL) is the grown-up, digital version of installment plans of the past. BNPL allows consumers to split large purchases into several monthly payments, interest-free. The … Read more

If you’ve been creating paid ad campaigns for a while, you’ve likely noticed how competitive online advertising has become. Businesses are spending more and more money on paid ad campaigns to attract a growing number of online users.  However, it’s important to recognize not everyone is in your target audience. There are a billion social … Read more

The key factor in the “great SEO game” is how well you optimize your site. No matter how brilliant a product or service you have, you’ll have a hard time making money if no one can find it. This guide will help you understand how to optimize your website—for free—without having to use paid tools, … Read more

If I told you that you could become a successful YouTuber/vlogger, would you believe me? YouTube is certainly saturated; 500 hours of video are uploaded to YouTube every minute. There are dozens of million-dollar YouTubers and bloggers creating thousands of hours of video a year. How could you possibly break through the noise? Well, I’m … Read more

The number of worldwide social media users will surpass 3 billion by 2021. That’s more than a third of the Earth’s population! That creates an incredible opportunity to reach online users, and you shouldn’t pass it up. However, not every platform works the same for every business. That’s why it’s important to review what’s working … Read more

If you know me, you know I love Instagram. Why? Because it is one of the only social networks left that is truly “personable” and the engagement is still decent because of it.  But just like any social network, it requires a lot of time and work. Here’s the thing though, by automating your Instagram, … Read more